In this episode
Your youngest employee isn’t automatically a marketer just because they understand social media. But your team hears customer questions every day—and those conversations can reveal exactly what your marketing should address.
Get clarity on what your marketing needs next: https://digitalmarketingcoach.com/auditOne of the mistakes I see home service business owners make is assuming someone on their staff should handle marketing simply because they're younger or comfortable with social media.That's
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About the Author
Chris Heidlebaugh
Chris Heidlebaugh is a former construction worker turned Digital Marketing Coach with 25+ years of experience helping home service businesses — contractors, roofers, plumbers, HVAC, electricians, landscapers, and remodelers — build in-house marketing systems they actually own. He spent 18+ years on the job site while building a web and marketing company on the side, so he speaks both languages. He's also a former college professor who has taught 20,000+ students, the author of Digital Marketing for DIYers, host of the Digital Marketing Coach Podcast, and creator of the Insourced Marketing Blueprint.