Landscaping marketing built around contracts, not one-offs.
More Booked Jobs for Landscaping Companies
If you run a landscaping company, you already know that one-time mow jobs don't build a business — recurring contracts and design/build projects do. I help landscaping owners build a marketing system that fills the route with contracts in the spring and books the high-ticket installs through the summer.
Why Landscaping marketing is different
Landscaping is unusually visual and unusually seasonal. Your best marketing asset is the work itself — before/after photos, finished hardscapes, healthy lawns — and your worst enemy is a slow March that throws the entire year off.
Most landscaping owners post a few photos on Facebook, run some boosted ads, and hope the phone rings. Meanwhile the bigger competitors lock in route density by selling annual contracts before the season starts. That's the gap.
Own your landscaping marketing — don't just rent the results
Whether you run your marketing yourself, train your team to run it, or have someone run it for you, you should always be able to see where your jobs come from and what each one costs. When you can see it, you can plan for the slow seasons instead of getting blindsided by them — and grow on purpose instead of by accident.
How landscaping companies actually get more calls
Sell the contract, not the visit.
Recurring maintenance contracts smooth your revenue, build route density, and make every other marketing dollar more profitable. Your website and ads should sell the contract first and the one-off second.
Own the map pack.
Homeowners search 'landscaper near me' and 'lawn care company' locally. Your Google Business Profile, reviews, and service-area pages decide whether you're in the top three results.
Market the before/afters.
Landscaping sells visually. Real, in-progress photos of your own crew's work — on your site, on Google, in ads — outperform stock photos and generic copy every time.
Sell the high-ticket installs.
Patios, retaining walls, outdoor kitchens, full landscape designs — these are the jobs that fund the off-season. Build dedicated pages, lead capture, and a real sales process for them.
Pre-sell the spring in the winter.
The landscaping companies that grow are the ones already selling next year's contracts in January and February — through email, retargeting, and renewal campaigns to last year's customers.
Real results
Chris has worked with landscaping companies on recurring contracts, design/build lead generation, and marketing through the off-season. Case studies coming soon — the audit is the fastest way to find what's costing you contracts.
How it works
- 1
Get your audit.
We find exactly where your booked jobs come from — and where they leak.
- 2
See the full picture.
A clear, no-jargon plan built for your Landscaping business.
- 3
Choose how to grow.
Do it yourself, train your team, or have us run it.
Ways to work with Chris on your landscaping marketing
Every engagement starts with the audit. After that, you pick the path that fits where your landscaping business is right now.
Marketing Audit
A full audit of your landscaping website, ads, GBP, and contract conversion process. You'll know exactly why one-off jobs aren't converting to recurring contracts.
Start with an auditInsourced Marketing Blueprint
Install an in-house landscaping marketing function — contract-first messaging, renewal campaigns, design/build lead funnels, and dashboards built around route density.
Build your in-house marketingDone-For-You Marketing
Chris's team runs SEO, paid ads, email, and reviews for your landscaping company — focused on locking in next season's contracts before your competitors do.
Have Chris's team run it1:1 Coaching With Chris
Strategy sessions for landscaping owners: pre-selling spring, raising your design/build close rate, building a referral engine, or planning the off-season campaign calendar.
Book a coaching session
Not sure which fits? Compare every way to work with Chris →