Contractor in his truck at sunrise sending a text from his phone

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AI Prompts & Text ScriptsFor Contractors. Copy. Paste. Send.

12 plain-English prompts and scripts your office team can use today for reviews, Google Business Profile posts, estimate follow-up and slow days.

Quick answer

The best AI prompts for contractors take repeat office work — review replies, profile posts, estimate follow-up — and give a first draft in seconds. Fill in the [BRACKETS] with real job details, then read and edit before sending. AI drafts; people decide.

Google Reviews

Ask happy customers at the right moment and answer every review.

Text script

Review request after a finished job

Send the same day the job is finished, while the customer is still happy.

Hi [CUSTOMER FIRST NAME], this is [YOUR NAME] with [COMPANY]. Thanks for having [TECH NAME] out today. If we did a good job, would you mind leaving a quick Google review? It really helps a local company like ours: [REVIEW LINK]
AI prompt

Reply to a review in your own voice

Paste a new review into ChatGPT, Gemini or Claude and edit the draft before posting.

You are the owner of [COMPANY], a [TRADE] company in [CITY]. Write a short, friendly reply (2–3 sentences) to this Google review. Thank them by first name, mention the specific service they described, and sound like a real local owner, not a corporation. Do not offer discounts or make promises. Review: "[PASTE REVIEW]"
AI prompt

Calm reply to an unhappy review

Before you reply angry. Always read and edit the draft yourself.

Write a calm, professional reply from the owner of [COMPANY] to this negative Google review. Acknowledge their frustration, do not argue or share private job details, and invite them to call [PHONE] so we can make it right. Keep it under 70 words. Review: "[PASTE REVIEW]"

Google Business Profile Updates

Turn this week's real jobs into profile posts in five minutes.

AI prompt

Weekly job-site post

Once a week, with a real photo from a finished job.

Write a Google Business Profile post (under 120 words) for [COMPANY], a [TRADE] company. This week we finished a [JOB TYPE] in [NEIGHBORHOOD OR TOWN]. The problem was [PROBLEM] and we fixed it by [WHAT YOU DID]. Use plain homeowner language, mention the town once, and end with: Call [PHONE] to schedule. No hype, no made-up numbers.
AI prompt

Service description for your profile

When a service in your profile is blank or one line long.

Write a 2–3 sentence Google Business Profile service description for [SERVICE] offered by [COMPANY] in [SERVICE AREA]. Explain what the homeowner gets, when they usually need it, and what makes our process easy. Plain language, no guarantees or prices.
AI prompt

Questions homeowners actually ask

To fill your profile's Q&A and your website FAQ with real answers.

List 8 questions homeowners in [CITY] commonly ask before hiring a [TRADE] company. For each, write a short honest answer from [COMPANY]'s point of view. Leave prices as [PRICE] for me to fill in.

Estimate Follow-Up

Most unsold estimates are never followed up. These fix that.

Text script

Day 2 check-in

Two days after sending an estimate with no answer.

Hi [CUSTOMER FIRST NAME], [YOUR NAME] from [COMPANY]. Just checking whether you had any questions on the [SERVICE] estimate. Happy to walk through options by phone or text — whatever's easier.
Text script

Day 7 final nudge

One week after the estimate, last friendly touch.

Hi [CUSTOMER FIRST NAME], I don't want to bug you. If the timing on the [SERVICE] isn't right, no problem — just let me know and I'll close it out. If you'd like to get on the schedule, reply here and I'll find you a spot.
AI prompt

Explain your estimate in plain English

When a homeowner seems confused by a bigger quote.

Rewrite this estimate summary for a homeowner with no [TRADE] knowledge. Explain what each line item is and why it matters, in short bullet points, without pressure or scare tactics. Estimate: "[PASTE LINE ITEMS]"

Missed Calls & Slow Days

Catch the calls you miss and fill open spots on the schedule.

Text script

Missed-call text back

Within 5 minutes of any missed call.

Hi, this is [COMPANY] — sorry we missed your call! We're probably on a job. What can we help with? Reply here or we'll call you back shortly.
Text script

Open-spot text to past customers

When the dispatch board is light. Only text customers who agreed to hear from you.

Hi [CUSTOMER FIRST NAME], [YOUR NAME] at [COMPANY]. We have a couple of openings on [DAY] for [SEASONAL SERVICE, e.g. a tune-up]. Want me to hold one for you? Reply STOP to opt out.
AI prompt

Draft a service page outline

When a service you want calls for has no page on your website.

Create an outline for a website page about [SERVICE] in [CITY] for [COMPANY]. Include: a clear headline, who it's for, signs a homeowner needs it, our process in 4 steps, 5 FAQs, and a call-to-action with [PHONE]. Plain language. Don't invent reviews, awards or statistics.

Want your office team running this every week?

Prompts help. A trained person with a weekly routine helps more. Start with a $497 Marketing Inspection to see what to fix first, or train your team with the Insourced Marketing Blueprint™.

Frequently Asked Questions

What are the best AI prompts for contractors?

The most useful prompts handle repeat office work: replying to Google reviews, writing weekly Google Business Profile posts from real job photos, explaining estimates in plain English and outlining service pages. Always read and edit the AI draft before it goes out.

Which AI tool should a contractor use?

Any major assistant — ChatGPT, Gemini, Claude or Copilot — works with these prompts. The prompt and your real job details matter more than the tool.

Can my office manager use these?

Yes. They're written so a receptionist or office manager can copy, fill in the [BRACKETS] and send. That's the core idea behind the Insourced Marketing Blueprint™.

Is it OK to text past customers?

Only text customers who agreed to hear from you, and always include a way to opt out. Check the texting rules that apply in your state.