Q&A

How long does local SEO take to work?

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Timeline by starting point

  • GBP-only fixes: 30–60 days for map pack movement.
  • Existing site with authority: 60–120 days per targeted page.
  • New site, competitive metro: 6–12 months.
  • New site, low-competition market: 3–6 months.

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Chris Heidlebaugh — Digital Marketing Coach

About the Author

Chris Heidlebaugh

Chris Heidlebaugh is a former construction worker turned Digital Marketing Coach with 25+ years of experience helping home service businesses — contractors, roofers, plumbers, HVAC, electricians, landscapers, and remodelers — build in-house marketing systems they actually own. He spent 18+ years on the job site while building a web and marketing company on the side, so he speaks both languages. He's also a former college professor who has taught 20,000+ students, the author of Digital Marketing for DIYers, host of the Digital Marketing Coach Podcast, and creator of the Insourced Marketing Blueprint.