Digital Marketing Coach
Stop Guessing.Own Your Marketing.
Helping companies understand what their marketing needs, build the right system, and decide what to handle in-house versus outsource.
Your path forward
A Simple 3-Step Plan to Take Control of Your Marketing
You need a clear plan and the ability to run it — whether that's you, someone on your team, or the help you already have. Here's how it works.
Get an Audit
Start with Chris's $497 marketing audit. You get a clear picture of what's working, what's wasting money and what to fix first — priorities you can act on or share with your team.
Buy My $497 Audit →Build Your Insourced Program
Turn the audit into a plan. Through the Insourced Marketing Blueprint™, Chris coaches you and your team to run your website, reviews, AI search, social and ads in-house.
Explore Coaching & Training →Scale Profitably
Grow on your own terms. With your team executing the plan, every dollar of marketing works harder — and you stay in control of the decisions, the accounts and the results.
See How to Work with Chris →For owners, employees and teams
You don't need another sales pitch. You need someone in your corner.
Chris has spent 25 years helping businesses cut through the noise — and he owns agencies himself. He shows you what's working, where money is leaking, and teaches your team to run it.
Stop wasting money
Find out what's working, what isn't and where your marketing dollars are leaking — so every dollar goes where leads actually come from.
Marketing audits · Clear priorities
Learn what you don't know
Chris teaches owners, employees and teams how websites, Google, AI search, reviews, social and ads actually work — in plain English.
Coaching · Team training
Own your lead generation
Build a marketing engine your company controls — your accounts, your data, your process — so more calls and booked jobs aren't left to chance.
Ownership · Hands-on help
3 options to success
You don't have to do your own marketing — but you do have to understand it.
Choose the level of support that fits your business.
DIY Marketing
Learn to build your website, handle search and social, and run your own marketing with courses and live Q&A in the community.
Explore DIY MarketingIn-House Training & Coaching
Chris trains you or your in-house coordinator with live coaching, so your own people run the marketing with confidence.
Explore the Insourced ProgramDone With You
When you need a head start, we build the core foundation alongside you — then hand your team the keys to run it.
Explore Done With YouFeeling lost about what's actually working?
You're not alone. These are the frustrations owners and teams bring to Chris every week.
Start where you are
How would you like to work with Chris?
Learn at your own pace, get a clear assessment, or work directly with Chris on your company’s marketing.
Videos & Podcast
Explore practical website, SEO, AI search and marketing lessons before choosing your next step.
Start LearningDIY Community
Learn to build your website, manage search and social, and do your own marketing with support on Skool.
Join the CommunityMarketing Audit
Get Chris’s personal review of your marketing, with priorities you can act on or share with your team.
Buy My $497 AuditInsourced Marketing Blueprint™
Work with Chris through 1:1 coaching and team training to put a marketing system in place.
Explore Coaching & TrainingAlready working with an agency or someone in-house? Get a second opinion on what's actually earning its keep. Need a head start? We build your foundation with you, then train your team to own it.
About Chris
Your Marketing Expert. In Plain English.
I've spent 25+ years in digital marketing. As a marketing agency founder, author and former college professor, I translate complicated marketing into practical business decisions. Whether you need advice, training or help executing, my focus is helping you understand what is working, what needs attention and what to do next.
Key Marketing Credentials
- 25+ years in digital marketing
- 20,000+ students taught
- Former college professor (5 yrs), Master's in CS
- Author — Digital Marketing for DIYers (Amazon)
- Host — The Digital Marketing Coach Podcast
- Founder — Colorado Web Impressions
- Creator — Insourced Marketing Blueprint
The marketing expert behind the coaching
Author, professor, podcast host — and your coach.
Chris wrote Digital Marketing for DIYers, taught 20,000+ students as a college professor, and hosts The Digital Marketing Coach Podcast.
Specialized marketing help for contractors
Not sure where you stand? Take the free 5-minute ScorecardClient Results
What Clients Say About Working With Chris
“Chris is the real deal. He doesn't just teach marketing — he teaches you how to think about your business. The clarity I got in one session with him was worth more than years of agency retainers.”
Steve D.
Business Owner
“Working with Chris transformed how we approach our marketing. He gave us a roadmap we could actually follow.”
Tahan C.
Business Owner
“Chris cuts through the noise. Practical, honest, and the strategies actually move the needle.”
Andrew U.
Business Owner
“I finally understand my own marketing. Chris empowers you instead of keeping you dependent.”
Anna W.
Business Owner
“The Insourced Marketing Blueprint changed everything for our business. Best decision we made this year.”
Maira E.
Business Owner
Not sure which path is right?
You Don't Need Another Package. You Need the Right Prescription.
Start with a $497 Marketing Audit.
Before recommending training, consulting or Done With You work, Chris looks at what's actually happening inside your marketing.
What's working?
What is actually generating leads, calls, customers and revenue right now.
What's broken?
Where opportunities are leaking between the click and the booked job.
What's being wasted?
Where money and effort are going out without enough coming back.
What should you own?
Which marketing capabilities belong inside your company.
What should you outsource?
Where specialized execution genuinely makes more sense.
What should you do next?
Use your roadmap yourself with DIY guidance, train your employee or team, or delegate the execution to Chris's team while you retain ownership.
We diagnose first. Then we recommend the right path.
Get Your $497 Marketing AuditThis is a paid strategic evaluation Chris performs and records personally — not a free sales pitch in disguise. No obligation to continue afterward.
Your next step
Stop Guessing With Your Marketing.
Find out what's working, what's broken, and what your company should do next — a personalized video audit of your real marketing, plus a 90-day roadmap of exactly what to fix first.
- 30-min personalized video walkthrough
- Prioritized 90-day action roadmap
- No passwords or account access
- Delivered within 5 business days
Chris records every audit personally.
Marketing Tips That Actually Work
One short email a week with practical lessons on websites, search, reviews and campaigns — ideas you can evaluate for your own business. No fluff, no spam, unsubscribe anytime.
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Website
Prefer to browse first? Start with the free training.