Your Options
Your Marketing Needs Help.Now Pick Your Path.
Do nothing, do it yourself, train your team, or have us run it.
The audit tells you which path makes sense. This page lays out what each one costs and what it actually does — including the choice to keep things exactly as they are.
Do nothing (stay as is)
$0
a real choice — just know the cost
Nothing out of pocket. But whatever's leaking today keeps leaking — untracked ad spend, calls that go unanswered, a Google Business Profile that's wrong, a website that doesn't convert. The audit puts a number on it. Doing nothing means accepting that number.
Not ready to decide? Run the $497 audit first and see the number.
Digital Marketing for DIYers™
$197/mo
monthly · cancel anytime
On-demand training, templates, and Ask Chris Q&A. $197/mo, cancel anytime. Learn the system and run it yourself — no contract, no agency.
- Full training library + new training monthly
- Templates, checklists, and swipe files
- Ask Chris Q&A for your specific situation
- Cancel anytime with one click
Insourced Marketing Blueprint™
From $18,000
12 weeks · Fast Track 30 days · Enterprise scoped
Over 12 weeks (or 30 days, done-with-you) we install a Marketing Operating System your team owns and runs. We train your person to run your marketing, so you stop depending on vendors.
- 12 weeks of live weekly 1:1 coaching
- Full curriculum: SEO, ads, tracking, reviews, content, reporting
- Templates, SOPs, and playbooks your employee keeps
- Fast Track $30,000 · Enterprise from $40,000
Complete Home Service Marketing System
From $3,000/mo
3 flat packages · per location · 90-day minimum
Your complete marketing system run by our team, in three flat-price packages: Essential $3,000/mo, Complete $3,500/mo with a new website, Ultimate $4,000/mo with website and CRM. One team, one monthly price, one point of accountability.
- Essential $3,000/mo — all marketing
- Complete $3,500/mo — adds a new website
- Ultimate $4,000/mo — adds the all-in-one CRM
- Audit required first · ad spend billed to you by Google
Not sure which one? Start with the audit.
The $497 Marketing Audit reviews your website, SEO, Google Maps, PPC, tracking, lead handling, and reviews — then tells you which path fits your situation. The fee is credited toward the Blueprint or Done-For-You if you start within 30 days.
Start With an AuditDigital Marketing for DIYers™
The lowest-cost path. You get the same training, templates, and frameworks Chris installs for $18,000+ in the Blueprint — you just do the implementation yourself. $197/month, cancel anytime.
Insourced Marketing Blueprint™
Over 12 weeks we install a Marketing Operating System into your company — one your team understands, owns, and improves. Built for the owner plus one in-house marketing employee. You stop depending on vendors because your own person can run the system.
Standard
From $18,000
12 weeks of live weekly 1:1 coaching
Fast Track
$30,000
Same curriculum in 30 days · 2 clients/quarter
Enterprise
From $40,000
Leadership teams & multi-location
Path 03 — Have us run it all
One flat monthly price, one team, one point of accountability. These are the three all-in-one packages — pick how much of your marketing system you want us to run.
Essential
All your marketing, one price
$3,000/mo
per location · 90-day minimum, then month-to-month
Every marketing channel managed by our team for one flat monthly price. Use it when your website and lead follow-up already work and you just need the marketing run right.
- Local SEO and Google Business Profile management
- AI search visibility (ChatGPT, Google AI, Perplexity)
- Google Ads and Local Services Ads management
- Social media marketing and content
- Review generation and reputation management
- Call tracking, reporting, and a monthly strategy call with Chris
Best for: Companies with a website that already converts.
Request Essential QuoteComplete
Marketing + a new website
$3,500/mo
per location · 12-month term · 90-day minimum on marketing
Everything in Essential plus a new conversion-focused website built, hosted, and continuously improved by our team. You own the site, the domain, and the content.
- Everything in Essential
- New conversion-focused website designed and built for your trade
- Service pages, city pages, and landing pages as the marketing grows
- Hosting, security, and ongoing updates included — no change-order games
- Call tracking and forms wired in from day one
- You own the domain, the site, and the content
Best for: Companies whose website is the weak link.
Request Complete QuoteUltimate
Marketing + website + CRM
$4,000/mo
per location · 12-month term · 90-day minimum on marketing
Everything in Complete plus an all-in-one CRM so no lead goes cold — pipelines, automated follow-up, missed-call text back, and email built and managed for you.
- Everything in Complete
- All-in-one CRM set up and managed for you
- Lead pipelines and opportunity tracking from first call to booked job
- Automated text and email follow-up sequences
- Missed-call text back and after-hours capture
- Email marketing to your existing customer list
- Lead-to-booked-job reporting in one dashboard
Best for: Companies losing money on leads they never follow up.
Request Ultimate QuoteEvery package starts with the $497 Marketing Audit, which is credited toward your first month. Advertising spend is billed to you directly by Google so you always see what went to media. Larger companies, wider service areas, and multi-location operators are quoted higher — many engagements land between $3,000 and $10,000+/month, and additional locations start at $2,000/month. We don't guarantee rankings, lead counts, revenue, or timelines.
Not sure which one? Tell Chris what's going on and he'll tell you which package fits.
Secure checkout
Choosing your path — questions
How do I know which option is right for me?
That's exactly what the $497 Marketing Audit tells you. The audit reviews your website, SEO, Google Maps, PPC, tracking, lead handling, and reviews — then gives you a prioritized 90-day action plan. Some owners who take it end up doing the work themselves. Others want it all handled. The audit points you at the right path for your situation, not the most expensive one.
Can I start without the audit?
DIY membership ($197/mo) is open to anyone — start and cancel anytime. The Insourced Marketing Blueprint and Done-For-You both require the audit first, so we never sell you work you don't actually need. The audit fee is credited toward either if you start within 30 days.
What if I change my mind after I start?
DIY is month-to-month — cancel with one click, no retention calls. The Blueprint is a fixed-term program; you own the playbooks and SOPs your team built, so the system keeps running. Done-For-You runs on a 90-day minimum then month-to-month, and you keep your domain, website, content, and ad accounts no matter when you leave.
What does 'do nothing' actually cost me?
Nothing out of pocket — but whatever's leaking today keeps leaking. Untracked ad spend, calls that go unanswered, a Google Business Profile that's wrong, and a website that doesn't convert all compound quietly. The audit puts a number on it; doing nothing means accepting that number.
Not sure where to start?
Start with the $497 Marketing Audit for a personalized video walkthrough and 90-day roadmap. Then choose DIY, build in-house, or have us run it. Private strategy is available when you need Chris personally.
