Digital Marketing Coach

Stop Guessing.Own Your Marketing.

Learn It. Train Your Team. Or Hire Chris.

Helping business owners understand, improve, and take control of their digital marketing.

25+ Years in Digital Marketing
20,000+ Students Taught

Sound familiar?

Lost with your marketing?

“The phone isn't ringing like it should”“I have no idea what's working”“Paying for leads that never book”“Slow season hits and I panic”“Is my website even working?”
“Every day someone new is selling me marketing”“My agency sends reports I don't understand”“Am I wasting money on ads?”“Why do competitors get all the reviews?”“Who actually owns my website?”
“Competitors show up first on Google Maps”“My team doesn't know where to start”“Calls go to voicemail and jobs slip away”“I'm spending money and still guessing”“Should I hire someone in-house?”

If any of these hit home, you're not alone. Chris hears them from home service owners every week — and they're all fixable.

Start with free training·or·See how to work with Chris

Chris Heidlebaugh teaching a marketing class

25+

Years in digital marketing

Your guide

I've sat across from hundreds of frustrated home service owners.

I'm Chris Heidlebaugh. I spent 18+ years in construction, and I got into marketing by helping other contractors get found online. Now I help contractors understand their marketing, stop wasting money and own the system that brings in calls.

  • 18+ years in construction
  • College professor
  • Published author
  • Agency owner

“We tried two agencies before finding Chris. The difference? He started with a diagnosis instead of a sales pitch. Our leads tripled in 90 days.”

— Mike Harrison, HVAC Company Owner

Featured Specialty

Specialized Marketing Training for Home Service Companies

With 18 years of construction experience and more than 25 years in digital marketing, Chris brings a practical understanding of how service businesses operate. Get expert guidance, personalized employee training, or professional marketing services designed around your company's needs.

Home Service Marketing Services

Three Ways Chris Helps Home Service Companies Get More Leads

Pick the level of help that fits where your company is today. Every path follows the same Insourced Marketing Blueprint™ — you own the system, no matter which box you choose.

“Teach me”

DIY Marketing

Step-by-step video training, templates, and monthly coaching so you can run your own marketing and stop guessing.

Who it's for

Startups & solo owners doing it themselves.

Join the Community
The full install

“Train my team”

Insourced Marketing Blueprint™

We install the Insourced Marketing Blueprint™ so the person you already employ owns and runs your marketing in-house.

Who it's for

Companies with in-house staff or office managers.

Explore the Insourced Program

“Work with me monthly”

Done With You

Monthly coaching, consulting and strategy with Chris for your exact needs — website, SEO, ads, social and follow-up — so you always know what's working.

Who it's for

Owners who want an expert in their corner every month.

Explore Done With You

Not sure which box fits? Start with the $497 Marketing Audit and Chris will tell you exactly what's broken and what to do first.

How the $497 audit works

A real video audit. Not an AI report.

  1. 1

    Buy your audit

    A 10-second check confirms you're a home service company, then you pay $497.

  2. 2

    Quick intake

    Tell Chris about your website, Google profile, ads and how leads come in.

  3. 3

    Your video audit

    Within 3 business days you get a recorded video walkthrough by Chris — real screens, real findings — plus a 90-day gameplan.

Buy My $497 Audit
Reviewing a home service marketing plan

The plan

Three simple steps

  1. 1

    Get Clear

    Understand what's working, what's wasting money and what to fix first.

  2. 2

    Build Your System

    Fix the foundation and decide what to run in-house and what to outsource.

  3. 3

    Own Your Marketing

    Your team knows what's working and you stop guessing.

Explore Your Options

Real reviews

What owners say about Chris

Chris Heidlebaugh, The Digital Marketing Coach

Chris Heidlebaugh

The Digital Marketing Coach

★★★★★
“We have had great leads for our business since going with Chris. Our sales have improved tremendously.”
— Alan P., Business Owner
★★★★★
“Starting a brand-new website from zero can feel overwhelming, but Chris made the entire process easy and stress-free.”
— Jill B., Business Owner
★★★★★
“He was so easy to work with and made the site so quickly and exactly what I was envisioning.”
— Mandy B., Business Owner
★★★★★
“Chris is there every step of the way for building our new website, focusing on SEO and helping with campaigns.”
— Garrett Tree, Tree Service
★★★★★
“He is highly skilled, professional, and incredibly easy to work with. We are extremely happy with the results.”
— Brandon L., CPA Firm Owner
★★★★★
“Within a week he designed our website. He did a great job and explained everything I needed to know in detail.”
— Kim A., Business Owner
★★★★★
“He was clear, responsive, and easy to communicate with. The final product exceeded my expectations.”
— Ricardo C., Business Owner
Book by Chris Heidlebaugh

The book

Learn the thinking behind the system.

Chris's book breaks down how owners can understand their marketing and make smarter decisions — in plain language.

See the book

Picture a year from now

Without a plan

  • Money keeps going out with no answers
  • Slow weeks you can't explain
  • Another pitch, another promise
  • Still guessing next year

With a plan

  • You know which marketing books jobs
  • The phone rings more consistently
  • Your team owns the system
  • You stop getting sold to — you decide

Stop guessing. Own your marketing.

Learn it, train your team, or hire Chris — and know exactly what to fix first.

Home Service Marketing FAQ

Want to learn more first? Read the blog