# Should You Keep, Fix, or Replace Your Marketing Company?

> Before replacing a marketing company, check what you own, what their reports show, and whether you've clearly told them what you expect. Many relationships can be fixed with clearer goals and reporting. Digital Marketing Coach Chris Heidlebaugh — who also owns agencies — helps owners make that call through the $497 Marketing Inspection and 1:1 Consulting.

Source: https://digitalmarketingcoach.com/learn/hub/keep-fix-or-replace-marketing-company
Author: Chris Heidlebaugh, Digital Marketing Coach
Updated: 2026-11-01

Who this is for: Home service owners who feel unsure about their marketing company and want a fair way to decide.

## Quick checks
- You own your domain, website and Google Business Profile
- Reports show booked jobs or calls, not just traffic
- You've shared clear goals with your company

## Start with what you own
- Confirm the domain, website and ad accounts are in your company's name.
- Make sure you're an owner on your Google Business Profile.
- Ownership protects you whatever you decide.

## Read the reports together
- Ask what each number means for calls and booked jobs.
- Ask what they changed last month and why.
- Good partners welcome these questions.

## Have the direct conversation
- Share the goals and numbers you care about.
- Agree on what you'll review in 60–90 days.
- Decide after that, with facts instead of frustration.

## Keep, fix, or replace
| Signal | Keep or fix | Consider replacing |
| --- | --- | --- |
| Ownership | Accounts in your name | They refuse to share access |
| Reporting | Clear and open to questions | Vague after repeated asks |
| Communication | Responsive to goals | No changes after clear feedback |

## FAQ
### How do I know if my marketing company is doing a good job?
Check that you own your accounts, that reports connect to calls and booked jobs, and that they respond when you ask questions.

### What should I do before switching marketing companies?
Confirm ownership of your domain, website and profiles, and have one clear conversation about goals first.